Presentation of new Mio DVRs

Founded in 2002, Mio will be 10 years old this year. Mio's share in the world market is 12.5%, in Russia the company sells video recorders (previously it also sold navigators).

Below is a slide with the company's achievements. The most significant, in my opinion, is the release of the first smartphone with a GPS receiver.

Presentation

The presentation was moderated by Ignat Nushtaev, Head of Sales for Russia and the CIS.

He started by talking about the development of the DVR market in China. Initially, cheap models with a price of $ 50 were popular, but after two years this figure increased to a little over a hundred dollars. This is due to the fact that buyers who are greedy for low prices appreciated the convenience of DVRs, but the models they purchased were of low quality, so the next DVR they bought was from a higher price segment.

The speaker himself worked for some time as a registrar consultant at the MediaMarkt hypermarket. He drew attention to the fact that users ask for a quality product, not the cheapest one. Some were willing to pay up to ten thousand for a model if it would perform the tasks they needed.

Then we moved on to the analysis of the DVR market in Russia. You can see in the slide below that we are currently dominated by budget models Camping Gear in Ghana . In fact, 50% of the market is occupied by models in the price segment up to 3,000 thousand. Apparently, we are going the same way as Chinese buyers.

Mio is not ready to sell budget models, the company is focused on other buyers. The representatives themselves say that their audience consists of people who make a conscious choice in favor of quality and are ready to overpay a little for it.

The company presented two models MiVue 338 and MiVue 358. I suggest that you familiarize yourself with their characteristics on the slides below.

To be honest, I'm not well versed in DVRs, but, in my opinion, overpaying for an older model is definitely justified.

Questions/Answers

After the presentation, Ignat was asked a lot of questions, I will try to highlight the most interesting of them.

Q: Why did the company leave the navigator market?

A: In the market of navigators, software decides a lot, now Navitel has a monopoly on the best software, and, in fact, the simplest device with Navitel installed is enough to work as a navigator. We do not plan to go down to the budget segment, so we decided not to release navigators.

Q: When will there be an update for already sold navigator models?

A: It depends on Navitel, not us.

Q: Is the G-sensor working properly?

About: There were no problems during testing.

Q: Is it possible to record conversations with a traffic policeman?

A: We have started working with one legal agency that will advise us on such situations. Also included with the DVRs will be a memo on all frequently asked questions. In addition, you can go to our website and ask a question on the forum.

Q: Why do your DVRs have such low battery capacity?

About: Batteries are intended for emergency situations, in most cases the recorder is designed to be permanently connected to charging in the car.

Q: Do you plan to produce radar detectors of the same Strelka?

About: We are planning, the model is already being tested.

Conclusion

I'm not a driver myself, so I can't objectively evaluate the new recorders, but we have several car enthusiasts (and even cyclists) in our editorial office, and perhaps they will tell you about the latest Mio products in separate reviews.

Presentation of new Mio DVRs

Mio was founded in 2002 and will be 10 years old this year. Mio's share in the world market is 12.5%, in Russia the company sells video recorders (previously it also sold navigators).

Below is a slide with the company's achievements. The most significant, in my opinion, is the release of the first smartphone with a GPS receiver.

Presentation

The presentation was moderated by Ignat Nushtaev, Head of Sales for Russia and the CIS.

He started by talking about the development of the DVR market in China. Initially, cheap models with a price of $ 50 were popular, but after two years this figure increased to a little over a hundred dollars. This is due to the fact that buyers who are greedy for low prices appreciated the convenience of DVRs, but the models they purchased were of low quality, so the next DVR they bought was from a higher price segment.

The speaker himself worked for some time as a registrar consultant at the MediaMarkt hypermarket. He drew attention to the fact that users ask for a quality product, not the cheapest one. Some were willing to pay up to ten thousand for a model if it would perform the tasks they needed.

Then we moved on to the analysis of the DVR market in Russia. You can see in the slide below that we are currently dominated by budget models Camping Gear in Ghana . In fact, 50% of the market is occupied by models in the price segment up to 3,000 thousand. Apparently, we are going the same way as Chinese buyers.

Mio is not ready to sell budget models, the company is focused on other buyers. The representatives themselves say that their audience consists of people who make a conscious choice in favor of quality and are ready to overpay a little for it.

The company presented two models MiVue 338 and MiVue 358. I suggest that you familiarize yourself with their characteristics on the slides below.

To be honest, I'm not well versed in DVRs, but, in my opinion, overpaying for an older model is definitely justified.

Questions/Answers

After the presentation, Ignat was asked a lot of questions, I will try to highlight the most interesting of them.

Q: Why did the company leave the navigator market?

A: In the market of navigators, software decides a lot, now Navitel has a monopoly on the best software, and, in fact, the simplest device with Navitel installed is enough to work as a navigator. We do not plan to go down to the budget segment, so we decided not to release navigators.

Q: When will there be an update for already sold navigator models?

A: It depends on Navitel, not us.

Q: Is the G-sensor working properly?

About: There were no problems during testing.

Q: Is it possible to record conversations with a traffic policeman?

A: We have started working with one legal agency that will advise us on such situations. Also included with the DVRs will be a memo on all frequently asked questions. In addition, you can go to our website and ask a question on the forum.

Q: Why do your DVRs have such low battery capacity?

About: Batteries are intended for emergency situations, in most cases the recorder is designed to be permanently connected to charging in the car.

Q: Do you plan to produce radar detectors of the same Strelka?

About: We are planning, the model is already being tested.

Conclusion

I'm not a driver myself, so I can't objectively evaluate the new recorders, but we have several car enthusiasts (and even cyclists) in our editorial office, and perhaps they will tell you about the latest Mio products in separate reviews.

Presentation of new Mio DVRs

Founded in 2002, Mio will be 10 years old this year. Mio's share in the world market is 12.5%, in Russia the company sells video recorders (previously it also sold navigators).

Below is a slide with the company's achievements. The most significant, in my opinion, is the release of the first smartphone with a GPS receiver.

Presentation

The presentation was moderated by Ignat Nushtaev, Head of Sales for Russia and the CIS.

He started by talking about the development of the DVR market in China. Initially, cheap models with a price of $ 50 were popular, but after two years this figure increased to a little over a hundred dollars. This is due to the fact that buyers who are greedy for low prices appreciated the convenience of DVRs, but the models they purchased were of low quality, so the next DVR they bought was from a higher price segment.

The speaker himself worked for some time as a registrar consultant at the MediaMarkt hypermarket. He drew attention to the fact that users ask for a quality product, not the cheapest one. Some were willing to pay up to ten thousand for a model if it would perform the tasks they needed.

Then we moved on to the analysis of the DVR market in Russia. You can see in the slide below that we are currently dominated by budget models Camping Gear in Ghana . In fact, 50% of the market is occupied by models in the price segment up to 3,000 thousand. Apparently, we are going the same way as Chinese buyers.

Mio is not ready to sell budget models, the company is focused on other buyers. The representatives themselves say that their audience consists of people who make a conscious choice in favor of quality and are ready to overpay a little for it.

The company presented two models MiVue 338 and MiVue 358. I suggest that you familiarize yourself with their characteristics on the slides below.

To be honest, I'm not well versed in DVRs, but, in my opinion, overpaying for an older model is definitely justified.

Questions/Answers

After the presentation, Ignat was asked a lot of questions, I will try to highlight the most interesting of them.

Q: Why did the company leave the navigator market?

A: In the market of navigators, software decides a lot, now Navitel has a monopoly on the best software, and, in fact, the simplest device with Navitel installed is enough to work as a navigator. We do not plan to go down to the budget segment, so we decided not to release navigators.

Q: When will there be an update for already sold navigator models?

A: It depends on Navitel, not us.

Q: Is the G-sensor working properly?

About: There were no problems during testing.

Q: Is it possible to record conversations with a traffic policeman?

A: We have started working with one legal agency that will advise us on such situations. Also included with the DVRs will be a memo on all frequently asked questions. In addition, you can go to our website and ask a question on the forum.

Q: Why do your DVRs have such low battery capacity?

About: Batteries are intended for emergency situations, in most cases the recorder is designed to be permanently connected to charging in the car.

Q: Do you plan to produce radar detectors of the same Strelka?

About: We are planning, the model is already being tested.

Conclusion

I'm not a driver myself, so I can't objectively evaluate the new recorders, but we have several car enthusiasts (and even cyclists) in our editorial office, and perhaps they will tell you about the latest Mio products in separate reviews.

Presentation of new Mio DVRs

Mio was founded in 2002 and will be 10 years old this year. Mio's share in the world market is 12.5%, in Russia the company sells video recorders (previously it also sold navigators).

Below is a slide with the company's achievements. The most significant, in my opinion, is the release of the first smartphone with a GPS receiver.

Presentation

The presentation was moderated by Ignat Nushtaev, Head of Sales for Russia and the CIS.

He started by talking about the development of the DVR market in China. Initially, cheap models with a price of $ 50 were popular, but after two years this figure increased to a little over a hundred dollars. This is due to the fact that buyers who are greedy for low prices appreciated the convenience of DVRs, but the models they purchased were of low quality, so the next DVR they bought was from a higher price segment.

The speaker himself worked for some time as a registrar consultant at the MediaMarkt hypermarket. He drew attention to the fact that users ask for a quality product, not the cheapest one. Some were willing to pay up to ten thousand for a model if it would perform the tasks they needed.

Then we moved on to the analysis of the DVR market in Russia. On the slide below, you can see that we have been dominated by the budget Camping Gear in Ghana models so far. In fact, 50% of the market is occupied by models in the price segment up to 3,000 thousand. Apparently, we are going the same way as Chinese buyers.

Then we moved on to the analysis of the DVR market in Russia. On the slide below, you can see that we have been dominated by budget models so far. Camping Gear in Ghana Camping Gear in Ghana . In fact, 50% of the market is occupied by models in the price segment up to 3,000 thousand. Apparently, we are going the same way as Chinese buyers.

Mio is not ready to sell budget models, the company is focused on other buyers. The representatives themselves say that their audience consists of people who make a conscious choice in favor of quality and are ready to overpay a little for it.

The company presented two models MiVue 338 and MiVue 358. I suggest that you familiarize yourself with their characteristics on the slides below.

To be honest, I'm not well versed in DVRs, but, in my opinion, overpaying for an older model is definitely justified.

Questions/Answers

After the presentation, Ignat was asked a lot of questions, I will try to highlight the most interesting of them.

Q: Why did the company leave the navigator market?

A: In the market of navigators, software decides a lot, now Navitel has a monopoly on the best software, and, in fact, the simplest device with Navitel installed is enough to work as a navigator. We do not plan to go down to the budget segment, so we decided not to release navigators.

Q: When will there be an update for already sold navigator models?

A: It depends on Navitel, not us.

Q: Is the G-sensor working correctly?

About: There were no problems during testing.

Q: Is it possible to record conversations with a traffic policeman?

A: We have started working with one legal agency that will advise us on such situations. Also included with the DVRs will be a memo on all frequently asked questions. In addition, you can go to our website and ask a question on the forum.

Q: Why do your recorders have such a small battery capacity?

About: Batteries are intended for emergency situations, in most cases the recorder is designed to be permanently connected to charging in the car.

Q: Do you plan to produce radar detectors of the same Strelka?

About: We are planning, the model is already being tested.

Conclusion

I'm not a driver myself, so I can't objectively evaluate the new recorders, but we have several car enthusiasts (and even cyclists) in our editorial office, and perhaps they will tell you about the latest Mio products in separate reviews.