Silas Grant: "Borrowing is not our way"

So, during the presentation of Supernova, many interesting people from Nokia visited Moscow, among them was Silas Grant, senior designer at Nokia Design Studio (London), concept specialist, 34 years old, British citizen (this is from the press mailing lists). Even before the event began, before the journalists, representatives of the show community and so on began to gather, at the cost of incredible efforts, we managed to catch a fresh, cheerful Silas and talk a little bit before they literally began to tear him apart (a little later I saw how he had to answer the questions of several journalists from Turkey at the same time, it's hard). All in all, Silas is a cheerful, humorous person who uses a black Nokia 8800 Arte and loves his job and life. Let's go.

Mobile-Review (MR) - Silas, what can you say about the Supernova line? Literally in a nutshell.

Silas Grant (SG) - This is a new stylish collection, anticipating the question of who it is addressed to - unisex models, suitable for both men and women. In our work, we tried to make the appearance quite universal, bright.

MR - Do you think the introduction of phones with a large touch screen on the market has influenced the work of designers?

SG - In general terms, of course, it did, because in ordinary phones you need to work on the appearance of the front panel, think about how the keyboard, display, and so on will be placed. However, you should not think that we have less work, because the back of the case remains, plus the extremely laborious work on the interface of such devices, plus the adjustment of all design elements ... There is enough headache, believe me, even if the phone just turns into one solid display (laughs ).

MR - Can the case design be decoupled from the look of the menus, sounds, themes, and so on? Is it worth customizing all these elements? Or should they exist separately?

SG - Well, you know the answer to this question, a good appearance of the case looks strange when the appearance of the menu does not match it, and it, in turn, should have decent visual, sound features. This is a long and painstaking work - fitting, for us the main thing. So not only is it worth it, but we do it most of the time.

MR - Nokia has already used many types of materials in mobile phone cases. Do you think that, say, a tree can be used?

SG - Ha, I can't directly answer that question, you understand? Therefore, I can only say that constant experiments with materials continue, and, quite possibly, a device with a wooden case from Nokia someday (Sergey, someday!) will appear. Or maybe not (laughs).

MR - Small question. Here, let's say, there is a SLR camera, which, when turned on, makes certain sounds - a kind of pleasant, "professional" buzzing. In addition, modern "DSLRs" are most often made in black, with the addition of red (of course, there is very little red). Do you think it is worth transferring these colors, these sounds to mobile phones? Do they affect the consumer?

SG - Oh, I just love the little things, all those little "tricks" that emphasize belonging https:/ /cars45.com.gh/u48WLskqzNx9lohKIDRefmVZ things to one or another "worlds", remember Vertu phones, where you can find something from the automotive industry, and from the watch, and from the jewelry, and even a simple screw hints there for an aircraft turbine. I really like all this, for example, the representative of Supernova - Nokia 7510, this clamshell has an automatic opening mechanism, which is activated by pressing a button, listen. Great? I can give a lot of examples of such things in Nokia phones, the little things matter a lot. Believe me, sometimes the success of a particular device on the market is closely dependent on them.

MR - For example, the branded "clack" in the Nokia 8800?

SG - Yes, of course.

MR - How hard is it to make that "click"?

SG - Hmm, not easy, it depends on the design of the case, and on the mechanism, and on the materials. I won’t say that a hundred people sit and listen to the phone close, but it’s still an interesting and difficult job to make a “clack”. Like a Zippo lighter, right? I also really like it. You know, it would seem, what a trifle. But here a simple sound demonstrates a lot of things, it will not work if the body is plastic, it will not work if it is a clamshell or monoblock, plus everyone finds their own here - someone draws analogies with melee weapons that you insert into a sheath, someone sees the same Zippo, someone even sees something of their own. It's a game, and if people want to play it, then we're doing it right.

MR - Is it possible that the Nokia 8800 series devices mentioned above will acquire a different form factor?

SG - But what about the “clunk” that we talked about so much (laughs)? I can only answer this question in this way: we are in constant search. Everything can be. Or maybe not.

MR - I've always wondered how ringtones for mobile phones are selected, who creates them? This is not about special kits from famous composers (for example, for the 8800 series), but about simpler products.

SG - There is a team that selects sound for each specific model, some melodies are repeated, some are not, it is important here that playful compositions do not fall into the depths of a serious business device and vice versa.< /p>

MR - The packaging of mobile phones is undergoing major changes, already now there is a tendency that expensive devices are delivered in luxurious boxes ... But as for the rest of the lines, the packaging is the same, as a rule. Do you think it is worth, say, making one package for a music line, another for a photographic line, and should budget models be supplied in blisters at all?

SG - Our company is committed to the environment, so I can immediately say "no" about blisters or plastic. Another thing is that we try to make different package sizes for products of certain lines, if for Nseries they are quite large, beautiful, where each package item is in a special compartment, then for budget products it is usually a small box for comfortable placement of the phone , charger and instructions. Probably, it is on the size that we will focus.

Not only packaging can be eco-friendly, but also a phone - for example, Nokia 3110 Evolve

MR - Imagine that you are faced with the task of creating a line of devices for various religious communities (say, Orthodox, Muslims, Jews, and so on). Where would you start solving it?

SG - I think the best way to do this is to do no harm. First of all, start from the fact that there is nothing in the phones for a particular community that would hurt the feelings of its representatives, this also applies to the appearance (especially colors), and menus, and images, and sounds, and sometimes even numbers . That is, the apparatus should be devoid of such globality, it would need to be made as comfortable as possible for the believer. Well, as for any special details, it can be calendars and reminders of any holidays, and so on. Here, I remembered an example: there are already models from Nokia for some countries where the compass points to the east, so that it would be easier for the believer to determine the position for prayer. In general, the task is interesting, and I would be happy to take part in its solution, implementation.

MR - The last question, the easiest one. Is borrowing and improving other companies' good ideas the right way or not?

SG - It's an easy question (laughs). Nokia itself gives out so many good ideas in design, construction, functions, that where else can you borrow something. Seriously, we look at what other manufacturers are doing (of course), and sometimes we not only look, but also study closely. We need this to broaden our horizons, perhaps, since the team has adopted different rules of the game - we are a big company that creates trends itself. Therefore, we ourselves must invent and give the market something new. This is the only way we work, there can be no other way for us.

MR - Thanks for the interview.

SG - Thanks for the questions, good luck to you and your readers (emoticon).

Silas Grant: "Borrowing is not our way"

So, during the presentation of Supernova, many interesting people from Nokia visited Moscow, among them was Silas Grant, senior designer at Nokia Design Studio (London), concept specialist, 34 years old, British citizen (this is from the press mailing lists). Even before the event began, before the journalists, representatives of the show community and so on began to gather, at the cost of incredible efforts, we managed to catch a fresh, cheerful Silas and talk a little bit before they literally began to tear him apart (a little later I saw how he had to answer the questions of several journalists from Turkey at the same time, it's hard). All in all, Silas is a cheerful, humorous person who uses a black Nokia 8800 Arte and loves his job and life. Let's go.

Mobile-Review (MR) - Silas, what can you say about the Supernova line? Literally in a nutshell.

Silas Grant (SG) - This is a new stylish collection, anticipating the question of who it is addressed to - unisex models, suitable for both men and women. In our work, we tried to make the appearance quite versatile, bright.

MR - Do you think the introduction of phones with a large touch screen on the market has influenced the work of designers?

SG - In general terms, of course, it did, because in ordinary phones you need to work on the appearance of the front panel, think about how the keyboard, display, and so on will be placed. However, you should not think that we have less work, because the back of the case remains, plus the extremely laborious work on the interface of such devices, plus the adjustment of all design elements ... There is enough headache, believe me, even if the phone just turns into one solid display (laughs ).

MR - Can the case design be decoupled from the look of the menus, sounds, themes, and so on? Is it worth customizing all these elements? Or should they exist separately?

SG - Well, you know the answer to this question, a good appearance of the case looks strange when the appearance of the menu does not match it, and it, in turn, should have decent visual, sound features. This is a long and painstaking work - fitting, for us the main thing. So not only is it worth it, but we do it most of the time.

MR - Nokia has already used many types of materials in mobile phone cases. Do you think that, say, a tree can be used?

SG - Ha, I can't directly answer that question, you understand? Therefore, I can only say that constant experiments with materials continue, and, quite possibly, a device with a wooden case from Nokia someday (Sergey, someday!) will appear. Or maybe not (laughs).

MR - Small question. Here, let's say, there is a SLR camera, which, when turned on, makes certain sounds - a kind of pleasant, "professional" buzzing. In addition, modern "DSLRs" are most often made in black, with the addition of red (of course, there is very little red). Do you think it is worth transferring these colors, these sounds to mobile phones? Do they affect the consumer?

SG - Oh, I just love the little things, all those little "tricks" that emphasize belonging https:/ /cars45.com.gh/u48WLskqzNx9lohKIDRefmVZ things to one or another "worlds", remember Vertu phones, where you can find something from the automotive industry, and from the watch, and from the jewelry, and even a simple screw hints there for an aircraft turbine. I really like all this, for example, the representative of Supernova - Nokia 7510, this clamshell has an automatic opening mechanism, which is activated by pressing a button, listen. Great? I can give a lot of examples of such things in Nokia phones, the little things matter a lot. Believe me, sometimes the success of a particular device on the market is closely dependent on them.

MR - For example, the branded "click" in the Nokia 8800?

SG - Yes, of course.

MR - How hard is it to make that "click"?

SG - Hmm, not easy, it depends on the design of the case, and on the mechanism, and on the materials. I won’t say that a hundred people sit and listen to the phone close, but it’s still an interesting and difficult job to make a “clack”. Like a Zippo lighter, right? I also really like it. You know, it would seem, what a trifle. But here a simple sound demonstrates a lot of things, it will not work if the body is plastic, it will not work if it is a clamshell or monoblock, plus everyone finds their own here - someone draws analogies with melee weapons that you insert into a sheath, someone sees the same Zippo, someone generally something of their own. It's a game, and if people want to play it, then we're doing it right.

MR - Is it possible that the Nokia devices of the 8800 series mentioned above will acquire a different form factor?

SG - But what about the “clunk” that we talked about so much (laughs)? I can only answer this question in this way: we are in constant search. Everything can be. Or maybe not.

MR - I've always wondered how ringtones for mobile phones are selected, who creates them? This is not about special kits from famous composers (for example, for the 8800 series), but about simpler products.

SG - There is a team that selects sound for each specific model, some melodies are repeated, some are not, it is important here that playful compositions do not fall into the depths of a serious business device and vice versa.< /p>

MR - The packaging of mobile phones is undergoing major changes, already now there is a tendency that expensive devices are delivered in luxurious boxes ... But as for the rest of the lines, the packaging is the same, as a rule. Do you think it is worth, say, making one package for a music line, another for a photographic line, and should budget models be supplied in blisters at all?

SG - Our company is committed to the environment, so I can immediately say "no" about blisters or plastic. Another thing is that we try to make different package sizes for products of certain lines, if for Nseries they are quite large, beautiful, where each package item is in a special compartment, then for budget products it is usually a small box for comfortable placement of the phone , charger and instructions. Probably, it is on the size that we will focus.

Not only packaging can be eco-friendly, but also a phone - for example, Nokia 3110 Evolve

MR - Imagine that you are faced with the task of creating a line of devices for various religious communities (say, Orthodox, Muslims, Jews, and so on). Where would you start solving it?

SG - I think the best way to do this is to do no harm. First of all, start from the fact that there is nothing in the phones for a particular community that would hurt the feelings of its representatives, this also applies to the appearance (especially colors), and menus, and images, and sounds, and sometimes even numbers . That is, the apparatus should be devoid of such globality, it would need to be made as comfortable as possible for the believer. Well, as for any special details, it can be calendars and reminders of any holidays, and so on. Here, I remembered an example: there are already models from Nokia for some countries where the compass points to the east, so that it would be easier for the believer to determine the position for prayer. In general, the task is interesting, and I would be happy to take part in its solution, implementation.

MR - The last question, the easiest one. Is borrowing and improving other companies' good ideas the right way or not?

SG - It's an easy question (laughs). Nokia itself gives out so many good ideas in design, construction, functions, that where else can you borrow something. Seriously, we look at what other manufacturers are doing (of course), and sometimes we not only look, but also study closely. We need this to broaden our horizons, perhaps, since the team has adopted different rules of the game - we are a big company that creates trends itself. Therefore, we ourselves must invent and give the market something new. This is the only way we work, there can be no other way for us.

MR - Thanks for the interview.

SG - Thanks for the questions, good luck to you and your readers (emoticon).

Silas Grant: "Borrowing is not our way"

So, during the presentation of Supernova, many interesting people from Nokia visited Moscow, among them was Silas Grant, senior designer at Nokia Design Studio (London), concept specialist, 34 years old, British citizen (this is from the press mailing lists). Even before the event began, before the journalists, representatives of the show community and so on began to gather, at the cost of incredible efforts, we managed to catch a fresh, cheerful Silas and talk a little bit before they literally began to tear him apart (a little later I saw how he had to answer the questions of several journalists from Turkey at the same time, it's hard). All in all, Silas is a cheerful, humorous person who uses a black Nokia 8800 Arte and loves his job and life. Let's go.

Mobile-Review (MR) - Silas, what can you say about the Supernova line? Literally in a nutshell.

Silas Grant (SG) - This is a new stylish collection, anticipating the question of who it is addressed to - unisex models, suitable for both men and women. In our work, we tried to make the appearance quite universal, bright.

MR - Do you think the introduction of phones with a large touch screen on the market has influenced the work of designers?

SG - In general terms, of course, it did, because in ordinary phones you need to work on the appearance of the front panel, think about how the keyboard, display, and so on will be placed. However, you should not think that we have less work, because the back of the case remains, plus the extremely laborious work on the interface of such devices, plus the adjustment of all design elements ... There is enough headache, believe me, even if the phone just turns into one solid display (laughs ).

MR - Can the case design be decoupled from the look of the menus, sounds, themes, and so on? Is it worth it to customize all these elements? Or should they exist separately?

SG - Well, you know the answer to this question, a good appearance of the case looks strange when the appearance of the menu does not match it, and it, in turn, should have decent visual, sound features. This is a long and painstaking work - fitting, for us the main thing. So not only is it worth it, but we do it most of the time.

MR - Nokia has already used many types of materials in mobile phone cases. Do you think that, say, a tree can be used?

SG - Ha, I can't directly answer that question, you understand? Therefore, I can only say that constant experiments with materials continue, and, quite possibly, a device with a wooden case from Nokia someday (Sergey, someday!) will appear. Or maybe not (laughs).

MR - Small question. Here, let's say, there is a SLR camera, which, when turned on, makes certain sounds - a kind of pleasant, "professional" buzzing. In addition, modern "DSLRs" are most often made in black, with the addition of red (of course, there is very little red). Do you think it is worth transferring these colors, these sounds to mobile phones? Do they affect the consumer?

SG - Oh, I just love the little things, all those little "tricks" that emphasize belonging https:/ /cars45.com.gh/u48WLskqzNx9lohKIDRefmVZ things to one or another "worlds", remember Vertu phones, where you can find something from the automotive industry, and from the watch, and from the jewelry, and even a simple screw hints there for an aircraft turbine. I really like all this, for example, the representative of Supernova - Nokia 7510, this clamshell has an automatic opening mechanism, which is activated by pressing a button, listen. Great? I can give a lot of examples of such things in Nokia phones, the little things matter a lot. Believe me, sometimes the success of a particular device on the market is closely dependent on them.

MR - For example, the branded "clack" in the Nokia 8800?

SG - Yes, of course.

MR - How hard is it to make that "click"?

SG - Hmm, not easy, it depends on the design of the case, and on the mechanism, and on the materials. I won’t say that a hundred people sit and listen to the phone close, but it’s still an interesting and difficult job to make a “clack”. Like a Zippo lighter, right? I also really like it. You know, it would seem, what a trifle. But here a simple sound demonstrates a lot of things, it will not work if the body is plastic, it will not work if it is a clamshell or monoblock, plus everyone finds their own here - someone draws analogies with melee weapons that you insert into a sheath, someone sees the same Zippo, someone even sees something of their own. It's a game, and if people want to play it, then we're doing it right.

MR - Is it possible that the Nokia 8800 series devices mentioned above will acquire a different form factor?

SG - But what about the “clunk” that we talked about so much (laughs)? I can only answer this question this way: we are in constant search. Everything can be. Or maybe not.

MR - I've always wondered how ringtones for mobile phones are selected, who creates them? This is not about special kits from famous composers (for example, for the 8800 series), but about simpler products.

SG - There is a team that selects sound for each specific model, some melodies are repeated, some are not, it is important here that playful compositions do not fall into the bowels of a serious business device and vice versa.< /p>

MR - The packaging of mobile phones is undergoing major changes, already now there is a tendency that expensive devices are delivered in luxurious boxes ... But as for the rest of the lines, the packaging is the same, as a rule. Do you think it is worth, say, making one package for a music line, another for a photographic line, and should budget models be supplied in blisters at all?

SG - Our company is committed to the environment, so I can immediately say "no" about blisters or plastic. Another thing is that we try to make different package sizes for products of certain lines, if for Nseries they are quite large, beautiful, where each package item is in a special compartment, then for budget products it is usually a small box for comfortable placement of the phone , charger and instructions. Probably, it is on the size that we will focus.

Not only packaging can be eco-friendly, but also a phone - for example, Nokia 3110 Evolve

MR - Imagine that you are faced with the task of creating a line of devices for various religious communities (say, Orthodox, Muslims, Jews, and so on). Where would you start solving it?

SG - I think the best way to do this is to do no harm. First of all, start from the fact that there is nothing in the phones for a particular community that would hurt the feelings of its representatives, this also applies to the appearance (especially colors), and menus, and images, and sounds, and sometimes even numbers . That is, the apparatus should be devoid of such globality, it would need to be made as comfortable as possible for the believer. Well, as for any special details, it can be calendars and reminders of any holidays, and so on. Here, I remembered an example: there are already models from Nokia for some countries where the compass points to the east, so that it would be easier for the believer to determine the position for prayer. In general, the task is interesting, and I would be happy to take part in its solution, implementation.

MR - The last question, the easiest one. Is borrowing and improving other companies' good ideas the right way or not?

SG - It's an easy question (laughs). Nokia itself gives out so many good ideas in design, construction, functions, that where else can you borrow something. Seriously, we look at what other manufacturers are doing (of course), and sometimes we not only look, but also study closely. We need this to broaden our horizons, perhaps, since the team has adopted different rules of the game - we are a big company that creates trends itself. Therefore, we ourselves must invent and give the market something new. This is the only way we work, there can be no other way for us.

MR - Thanks for the interview.

SG - Thanks for the questions, good luck to you and your readers (emoticon).

Silas Grant: "Borrowing is not our way"

So, during the presentation of Supernova, many interesting people from Nokia visited Moscow, among them was Silas Grant, senior designer at Nokia Design Studio (London), concept specialist, 34 years old, British citizen (this is from the press mailing lists). Even before the event began, before the journalists, representatives of the show community and so on began to gather, at the cost of incredible efforts, we managed to catch a fresh, cheerful Silas and talk a little bit before they literally began to tear him apart (a little later I saw how he had to answer the questions of several journalists from Turkey at the same time, it's hard). All in all, Silas is a cheerful, humorous person who uses a black Nokia 8800 Arte and loves his job and life. Let's go.

Mobile-Review (MR) - Silas, what can you say about the Supernova line? Literally in a nutshell.

Silas Grant (SG) - This is a new stylish collection, anticipating the question of who it is addressed to - unisex models, suitable for both men and women. In our work, we tried to make the appearance quite versatile, bright.

MR - Do you think the appearance of phones with a large touch screen on the market has influenced the work of designers?

SG - Speaking in general, of course, it did, because in ordinary phones you need to work on the appearance of the front panel, think about how the keyboard, display, and so on will be placed. However, you should not think that we have less work, because the back of the case remains, plus the extremely laborious work on the interface of such devices, plus the adjustment of all design elements ... There is enough headache, believe me, even if the phone just turns into one solid display (laughs ).

MR - Can the design of the case be divorced from the appearance of menus, sounds, themes, and so on? Is it worth customizing all these elements? Or should they exist separately?

SG - Well, you know the answer to this question, a good appearance of the case looks strange when the appearance of the menu does not match it, and it, in turn, should have decent visual, sound features. This is a long and painstaking work - fitting, for us the main thing. So not only is it worth it, but we do it most of the time.

MR - Nokia has already used many types of materials in mobile phone cases. What do you think, can, say, a tree be used?

SG - Ha, I can't directly answer that question, you understand? Therefore, I can only say that constant experiments with materials continue, and, quite possibly, a device with a wooden case from Nokia someday (Sergey, someday!) will appear. Or maybe not (laughs).

MR - A question about small things. Here, let's say, there is a SLR camera, which, when turned on, makes certain sounds - a kind of pleasant, "professional" buzzing. In addition, modern "DSLRs" are most often made in black, with the addition of red (of course, there is very little red). Do you think it is worth transferring these colors, these sounds to mobile phones? Do they affect the consumer?

SG - Oh, I just love the little things, all these little "tricks" that emphasize that https://cars45.com.gh/u48WLskqzNx9lohKIDRefmVZ things belong to one or another "world", remember Vertu phones, where you can find something something from the automotive industry, and from watchmaking, and from jewelry, and even a simple screw there hints at an aircraft turbine. I really like all this, for example, the representative of Supernova - Nokia 7510, this clamshell has an automatic opening mechanism, which is activated by pressing a button, listen. Great? I can give a lot of examples of such things in Nokia phones, the little things matter a lot. Believe me, sometimes the success of a particular device on the market is closely dependent on them.

SG - Oh, I just love the little things, all those little "chips" that emphasize belonging https://cars45.com.gh/u48WLskqzNx9lohKIDRefmVZ https://cars45.com.gh/u48WLskqzNx9lohKIDRefmVZ things to one or another "worlds", remember Vertu phones, where you can find something from the automotive industry, and from the watch, and from the jewelry, and even a simple screw there hints at an aircraft turbine. I really like all this, for example, the representative of Supernova - Nokia 7510, this clamshell has an automatic opening mechanism, which is activated by pressing a button, listen. Great? I can give a lot of examples of such things in Nokia phones, the little things matter a lot. Believe me, sometimes the success of this or that device on the market is closely dependent on them.

MR - For example, branded "clack" in Nokia 8800?

SG - Yes, of course.

MR - How difficult is it to make such a "clack"?

SG - Hmm, not easy, it depends on the design of the case, and on the mechanism, and on the materials. I won’t say that a hundred people sit and listen to the phone close, but it’s still an interesting and difficult job to make a “clack”. Like a Zippo lighter, right? I also really like it. You know, it would seem, what a trifle. But here a simple sound demonstrates a lot of things, it will not work if the body is plastic, it will not work if it is a clamshell or monoblock, plus everyone finds their own here - someone draws analogies with melee weapons that you insert into a sheath, someone sees the same Zippo, someone even sees something of their own. It's a game, and if people want to play it, then we're doing it right.

MR - Is it possible that the Nokia devices of the 8800 series mentioned above will acquire a different form factor?

SG - But what about the "clunk" that we talked about so much (laughs)? I can only answer this question this way: we are in constant search. Everything can be. Or maybe not.

MR - I've always wondered how the selection of melodies for mobile phones takes place, who is involved in their creation? We are not talking about special kits from famous composers (for example, for the 8800 series), but about simpler products.

SG - There is a team that selects sound for each specific model, some melodies are repeated, some are not, it is important here that playful compositions do not fall into the bowels of a serious business device and vice versa.

MR - The packaging of mobile phones is undergoing major changes, already now there is a tendency that expensive devices are supplied in luxurious boxes ... But as for the rest of the lines, the packaging is the same, as a rule. What do you think, is it worth, say, making one package for a music line, another for a photographic line, and should budget models be supplied in blister packs?

SG - Our company is fighting for the environment, so I can immediately say "no" about blisters or plastic. Another thing is that we try to make different package sizes for products of certain lines, if for Nseries they are quite large, beautiful, where each package item is in a special compartment, then for budget products it is usually a small box for comfortable placement of the phone , charger and instructions. Probably, it is on the size that we will focus.

Not only packaging can be eco-friendly, but also a phone - for example, Nokia 3110 Evolve

MR - Imagine that you are faced with the task of creating a line of devices for various religious communities (say, Orthodox, Muslims, Jews, and so on). How would you start solving it?

SG - I think the best way to solve this problem is to do no harm. First of all, start from the fact that there is nothing in the phones for a particular community that would hurt the feelings of its representatives, this also applies to the appearance (especially colors), and menus, and images, and sounds, and sometimes even numbers . That is, the apparatus should be devoid of such globality, it would need to be made as comfortable as possible for the believer. Well, as for any special details, it can be calendars and reminders of any holidays, and so on. Here, I remembered an example: there are already models from Nokia for some countries where the compass points to the east, so that it would be easier for the believer to determine the position for prayer. In general, the task is interesting, and I would be happy to take part in its solution, implementation.

MR - The last question, the easiest one. Borrowing and improving the good ideas of other companies - the right way or not?

SG - Yeah, it's an easy question (laughs). Nokia itself gives out so many good ideas in design, construction, functions, that where else can you borrow something. Seriously, we look at what other manufacturers are doing (of course), and sometimes we not only look, but also study closely. We need this to broaden our horizons, perhaps, since the team has adopted different rules of the game - we are a big company that creates trends itself. Therefore, we ourselves must invent and give the market something new. This is the only way we work, there can be no other way for us.

MR - Thank you for the interview.

SG - Thanks for the questions, good luck to you and your readers (emoticon).