Femtocells: buy yourself 3G?

"Femtocell" (Femtocell) is finally no longer just a technical term for you and me. Already this year, the technology of "local" increase in capacity and coverage of 3G should be widely adopted. Working and already branded femtocells were demonstrated at the Svyaz-Expocomm exhibition, it is up to our regulatory bodies, which should give the go-ahead for the operation of such equipment.

"Unknown little animal"

A femtocell is essentially a miniature base station designed for home or office use. Typical range is about 20 meters, i.e. two to three times less than a WiFi hotspot transmitter. It is enough for an office or a large apartment, and if necessary, several femtocells can be installed to cover a large area (industrial enterprise).

The dimensions of the femtocell are small. In terms of size, the device is comparable to a weekly average fatness. Or with a WiFi router, which comparison is closer to whom. The radical advantage of the solution is that the femtocell does not require special frequency planning and expensive research. The miniature "cell" is integrated into the network infrastructure almost automatically. In the home version of the device, the femtocell complies with plug-and-play standards and does not require any special skills and abilities from the user. It is enough to provide the cell with a reliable power supply and broadband Internet access. The declared minimum channel bandwidth is 1 Mbps, but for comfortable use of data transfer services, speeds of the order of 10 Mbps are required. The price of the device has not yet been announced, but, according to preliminary estimates, it should be quite affordable 200-300 dollars.

From the point of view of a consumer of communication services, a femtocell is a fully functional 3G base station that supports all the functionality of a third generation network. Including, of course, high-speed data transfer. The phone registers in the cell automatically, seamless handover is supported when moving into the coverage area of ​​the macro cell. Those. when leaving the premises, the current conversation should not be interrupted. True, only if the external macro cell supports 3G.

Additional Features

A femtocell is a fairly flexible tool that allows you to customize a 3G service to suit the needs of a particular user. Abroad, “home” solutions with strictly limited access are popular; specific telephone numbers are “flashed” into the femtocell, which are allowed to register in the coverage area of ​​\u200b\u200bthis “home” network and use its resources. First of all, this is due to the discount matrix and special tariffs, which the operator is usually ready to provide to the owner of such a base station. It is still difficult to say what it will look like in Russian conditions, but some models for potentially interested corporate users have already been worked out.

The capacity of a femtocell is not very large by today's standards. At the booth, specialists from the capital's MegaFon talked about about twenty channels, at the MTS booth they gave specific figures - 16 or 32 subscribers simultaneously talking. In addition to the strict prohibition of registration of “foreign” phones and, conversely, the complete openness of the femtocell for all handsets with SIM cards of this operator, a partial openness mode can be implemented with priority in serving “own” numbers registered in the femtocell.

A user who has fallen into the coverage area of ​​a femtocell is informed about this in one way or another. A popular solution abroad is an information inscription on the display. It is also possible to inform by SMS-messages. You can see an example of such information in the screenshot above - such SMS messages were sent by a femtocell operating at the MTS stand.

Benefits.

“Femtocells are walking around the planet. ". According to Berg Insight, only about 200,000 femtocells were installed in 2009, and in 2014 their number may increase to 12 million. It should be understood that a femtocell, as a rule, serves not two or five subscribers, therefore the number of real users is many times greater than the figures given.

Why all of a sudden such a surge of interest in femtocells in recent years? It would seem that the technology of “shifting” care of one's own telecom needs onto the user looks very attractive to the operator from the point of view of marketing and finances. There are certainly many reasons. Not least is the comparative simplicity of frequency scheduling in WCDMA. In conditions of a shortage of frequency resources in code division systems, it is much easier to integrate additional BSs. Although the highly developed “intelligence” of networks with time division channels (TDMA) already makes it relatively easy to integrate GSM femtocells. It is possible that their mass production is also not far off. Femtocells WiMax and LTE are also considered as a promising direction of development.

The very principle of sequentially “focal” construction of a 3G network stimulates a potential consumer well. This is not shameful for the operator and critical for the consumer lack of coverage; 3G is a kind of bonus and a nice addition. If you want your 3G segment "here and now" - good luck, there is a solution. Moreover, the solution is affordable due to the mass production of these devices. For an operator, a femtocell is much more interesting than a traditional repeater, which can only expand the coverage area. And the femtocell, for all its meager “range”, solves a much more important task of increasing the network capacity. In a metropolis, this is important.

To a certain extent, a femtocell is a comprehensive solution to rid the operator of a "headache", because in many cases the user will also undertake the organization of the transport channel and the payment for its lease. And the device itself will either be bought at its own expense, or will receive it from the operator "as a gift" in exchange for a significant amount of generated paid traffic. A very correct business approach, you will agree. The mass introduction of femtocells creates additional technical difficulties for the operator, but the game is worth the candle.

. and underwater pebbles

The main problem, as one would expect, is in the numerous interconnections, permits and approvals that our controlling, guiding, managing and everything that is possible, governing bodies generate with constant success. Given that in the vast majority of cases, the 20 mW emitted by the antenna femtocells indoors do not pose a serious threat to national security and the integrity of the missile shield. WiFi routers radiate no less, but cell phones are lighter. yes, that's the politically correct word: "control".

Difficulties may arise with the rigid binding of a femtocell to a specific location, including for the purposes of guaranteed determination of the user's location. This is needed not only by law enforcement agencies, but also by the Ministry of Emergency Situations and other services. Accordingly, a femtocell should have a mechanism for automatically blocking it when it tries to move.

Possible noise, interference, etc. continue to be of concern. However, foreign operators actively introducing femtocells tend to consider their fears as greatly exaggerated. Rather, one can assume difficulties with the integration of thousands of additional base stations into the system.

The quality of the Internet channel is the most important aspect. The transmission of voice traffic must be provided in real time with a high priority, and, for example, an ADSL connection will not always be an adequate solution. In addition, few people are ready to allocate a separate communication channel for a femtocell, and the user is unlikely to, and should not, think about priorities.

Surely, the above is only a small part of the potential problems and issues that need to be addressed. But the very fact of the successful introduction of femtocells in many countries indicates that all the necessary bicycles have already been invented, and you can go.

Business case

MTS already has a pre-designed business model for using femtocells. While for valuable corporate users (as usual), but sooner or later they will get to mere mortals, life will force.

The solution has already received the sonorous name "My 3G network", quite aptly. MTS calculated that more than 35% of companies need to improve the quality of network coverage in accordance with the specifics of the office location. Personally, I would doubt such a percentage of those who are not completely satisfied with the quality of MTS communications, but they themselves, as they say, know better. Some key features of the new My 3G Network product:

  • There are three modes of operation: open (for all MTS subscribers), semi-open (with priority for employees) and closed (only for employees). Closed mode is supposed to be provided for an additional subscription fee, semi-open - for 30% of the subscription fee for a fully closed mode.
  • The possibility of organizing a zone of preferential tariffication of voice calls within the coverage area of ​​one or several femtocells is assumed. The issue price is a one-time fee, including for the organization of a preferential zone, equipment and / or its installation. The size of the discount/benefits, as well as other financial aspects, while Nice Looking Hand Bags still under development.
  • A preferential zone is also planned for consumed Internet traffic, which will allow using the femtocell as the main or backup channel for corporate network access.
  • For the time being, it is assumed that the organization of the data transmission channel from femtocells will be taken over by MTS, and in Russian conditions this looks like the right decision. Especially for a corporate user who will contact his operator in case of any failures.

In general, the case is interesting and promising. The value of such solutions is, first of all, in their comparative simplicity, versatility and "transparency" for the end user. There are many ready-made converged solutions based on WiFi and even Bluetooth, but all of them involve significant investments in the project and often severely limit the user's choice of phone. And with 3G handsets, everything is simple and predictable, the expected level of penetration of such terminals by the end of the year will be 60% (according to MTS).

Femtocells: buy yourself 3G?

"Femtocell" (Femtocell) is finally no longer just a technical term for you and me. Already this year, the technology of "local" increase in capacity and coverage of 3G should be widely adopted. Working and already branded femtocells were demonstrated at the Svyaz-Expocomm exhibition, it is up to our regulatory bodies, which should give the go-ahead for the operation of such equipment.

"Unknown little animal"

A femtocell is essentially a miniature base station designed for home or office use. Typical range is about 20 meters, i.e. two to three times less than a WiFi hotspot transmitter. It is enough for an office or a large apartment, and if necessary, several femtocells can be installed to cover a large area (industrial enterprise).

The dimensions of the femtocell are small. In terms of size, the device is comparable to a weekly average fatness. Or with a WiFi router, which comparison is closer to whom. The radical advantage of the solution is that the femtocell does not require special frequency planning and expensive research. The miniature "cell" is integrated into the network infrastructure almost automatically. In the home version of the device, the femtocell complies with plug-and-play standards and does not require any special skills and abilities from the user. It is enough to provide the cell with a reliable power supply and broadband Internet access. The declared minimum channel bandwidth is 1 Mbps, but for comfortable use of data transfer services, speeds of the order of 10 Mbps are required. The price of the device has not yet been announced, but, according to preliminary estimates, it should be quite affordable 200-300 dollars.

From the point of view of a consumer of communication services, a femtocell is a fully functional 3G base station that supports all the functionality of a third generation network. Including, of course, high-speed data transfer. The phone registers in the cell automatically, seamless handover is supported when moving into the coverage area of ​​the macro cell. Those. when leaving the premises, the current conversation should not be interrupted. True, only if the external macro cell supports 3G.

Additional Features

A femtocell is a fairly flexible tool that allows you to customize a 3G service to suit the needs of a particular user. Abroad, “home” solutions with strictly limited access are popular; specific telephone numbers are “flashed” into the femtocell, which are allowed to register in the coverage area of ​​\u200b\u200bthis “home” network and use its resources. First of all, this is due to the discount matrix and special tariffs, which the operator is usually ready to provide to the owner of such a base station. It is still difficult to say what it will look like in Russian conditions, but some models for potentially interested corporate users have already been worked out.

Why all of a sudden such a surge of interest in femtocells in recent years? It would seem that the technology of “shifting” care of one's own telecom needs onto the user looks very attractive to the operator from the point of view of marketing and finance. There are certainly many reasons. Not least is the comparative simplicity of frequency scheduling in WCDMA. In conditions of a shortage of frequency resources in code division systems, it is much easier to integrate additional BSs. Although the highly developed “intelligence” of networks with time division channels (TDMA) already makes it relatively easy to integrate GSM femtocells. It is possible that their mass production is also not far off. Femtocells WiMax and LTE are also considered as a promising direction of development.

The very principle of sequentially “focal” construction of a 3G network stimulates a potential consumer well. This is not shameful for the operator and critical for the consumer lack of coverage; 3G is a kind of bonus and a nice addition. If you want your 3G segment "here and now" - good luck, there is a solution. Moreover, the solution is affordable due to the mass production of these devices. For an operator, a femtocell is much more interesting than a traditional repeater, which can only expand the coverage area. And the femtocell, for all its meager “range”, solves a much more important task of increasing the network capacity. In a metropolis, this is important.

To a certain extent, a femtocell is a comprehensive solution to rid the operator of a "headache", because in many cases the user will also undertake the organization of the transport channel and the payment for its lease. And the device itself will either be bought at its own expense, or will receive it from the operator "as a gift" in exchange for a significant amount of generated paid traffic. A very correct business approach, you will agree. The mass introduction of femtocells creates additional technical difficulties for the operator, but the game is worth the candle.

. and underwater pebbles

The main problem, as one would expect, is in the numerous interconnections, permits and approvals that our controlling, guiding, managing and everything that is possible, governing bodies generate with constant success. Given that in the vast majority of cases, the 20 mW emitted by the antenna femtocells indoors do not pose a serious threat to national security and the integrity of the missile shield. WiFi routers radiate no less, but cell phones are lighter. yes, that's the politically correct word: "control".

Difficulties may arise with the rigid binding of a femtocell to a specific location, including for the purposes of guaranteed determination of the user's location. This is needed not only by law enforcement agencies, but also by the Ministry of Emergency Situations and other services. Accordingly, a femtocell should have a mechanism for automatically blocking it when it tries to move.

Possible noise, interference, etc. continue to be of concern. However, foreign operators actively introducing femtocells tend to consider their fears as greatly exaggerated. Rather, one can assume difficulties with the integration of thousands of additional base stations into the system.

The quality of the Internet channel is the most important aspect. The transmission of voice traffic must be provided in real time with a high priority, and, for example, an ADSL connection will not always be an adequate solution. In addition, few people are ready to allocate a separate communication channel for a femtocell, and the user is unlikely to, and should not, think about priorities.

Surely, the above is only a small part of the potential problems and issues that need to be addressed. But the very fact of the successful introduction of femtocells in many countries indicates that all the necessary bicycles have already been invented, and you can go.

Business case

MTS already has a pre-designed business model for using femtocells. While for valuable corporate users (as usual), but sooner or later they will get to mere mortals, life will force.

The solution has already received the sonorous name "My 3G network", quite aptly. MTS calculated that more than 35% of companies need to improve the quality of network coverage in accordance with the specifics of the office location. Personally, I would doubt such a percentage of those who are not completely satisfied with the quality of MTS communications, but they themselves, as they say, know better. Some key features of the new My 3G Network product:

  • There are three modes of operation: open (for all MTS subscribers), semi-open (with priority for employees) and closed (only for employees). Closed mode is supposed to be provided for an additional subscription fee, semi-open - for 30% of the subscription fee for a fully closed mode.
  • The possibility of organizing a zone of preferential tariffication of voice calls within the coverage area of ​​one or several femtocells is assumed. The issue price is a one-time fee, including for the organization of a preferential zone, equipment and / or its installation. The size of the discount/benefits, as well as other financial aspects, while Nice Looking Hand Bags still under development.
  • A preferential zone is also planned for consumed Internet traffic, which will allow using the femtocell as the main or backup channel for corporate network access.
  • For the time being, it is assumed that the organization of the data transmission channel from femtocells will be taken over by MTS, and in Russian conditions this looks like the right decision. Especially for a corporate user who will contact his operator in case of any failures.

In general, the case is interesting and promising. The value of such solutions is, first of all, in their comparative simplicity, versatility and "transparency" for the end user. There are many ready-made converged solutions based on WiFi and even Bluetooth, but all of them involve significant investments in the project and often severely limit the user's choice of phone. And with 3G handsets, everything is simple and predictable, the expected level of penetration of such terminals by the end of the year will be 60% (according to MTS).

Femtocells: buy yourself 3G?

"Femtocell" (Femtocell) is finally no longer just a technical term for you and me. Already this year, the technology of "local" increase in capacity and coverage of 3G should be widely adopted. Working and already branded femtocells were demonstrated at the Svyaz-Expocomm exhibition, it is up to our regulatory bodies, which should give the go-ahead for the operation of such equipment.

"Unknown little animal"

A femtocell is essentially a miniature base station designed for home or office use. Typical range is about 20 meters, i.e. two to three times less than a WiFi hotspot transmitter. It is enough for an office or a large apartment, and if necessary, several femtocells can be installed to cover a large area (industrial enterprise).

The dimensions of the femtocell are small. In terms of size, the device is comparable to a weekly average fatness. Or with a WiFi router, which comparison is closer to whom. The radical advantage of the solution is that the femtocell does not require special frequency planning and expensive research. The miniature "cell" is integrated into the network infrastructure almost automatically. In the home version of the device, the femtocell complies with plug-and-play standards and does not require any special skills and abilities from the user. It is enough to provide the cell with a reliable power supply and broadband Internet access. The declared minimum channel bandwidth is 1 Mbps, but for comfortable use of data transfer services, speeds of the order of 10 Mbps are required. The price of the device has not yet been announced, but, according to preliminary estimates, it should be quite affordable 200-300 dollars.

From the point of view of a consumer of communication services, a femtocell is a fully functional 3G base station that supports all the functionality of a third generation network. Including, of course, high-speed data transfer. The phone registers in the cell automatically, seamless handover is supported when moving into the coverage area of ​​the macro cell. Those. when leaving the premises, the current conversation should not be interrupted. True, only if the external macro cell supports 3G.

Additional Features

A femtocell is a fairly flexible tool that allows you to customize a 3G service to suit the needs of a particular user. Abroad, "home" solutions with strictly limited access are popular; specific telephone numbers are "flashed" into the femtocell, which are allowed to register in the coverage area of ​​\u200b\u200bthis "home" network and use its resources. First of all, this is due to the discount matrix and special tariffs, which the operator is usually ready to provide to the owner of such a base station. It is still difficult to say what it will look like in Russian conditions, but some models for potentially interested corporate users have already been worked out.

The capacity of a femtocell is not very large by today's standards. At the booth, specialists from the capital's MegaFon talked about about twenty channels, at the MTS booth they gave specific figures - 16 or 32 subscribers simultaneously talking. In addition to the strict prohibition of registration of “foreign” phones and, conversely, the complete openness of the femtocell for all handsets with SIM cards of this operator, a partial openness mode can be implemented with priority in serving “own” numbers registered in the femtocell.

A user who has fallen into the coverage area of ​​a femtocell is informed about this in one way or another. A popular solution abroad is an information inscription on the display. It is also possible to inform by SMS-messages. You can see an example of such information in the screenshot above - such SMS messages were sent by a femtocell operating at the MTS stand.

Benefits.

“Femtocells are walking around the planet. ". According to Berg Insight, only about 200,000 femtocells were installed in 2009, and in 2014 their number may increase to 12 million. It should be understood that a femtocell, as a rule, serves not two or five subscribers, therefore the number of real users is many times greater than the figures given.

Why all of a sudden such a surge of interest in femtocells in recent years? It would seem that the technology of “shifting” care of one's own telecom needs onto the user looks very attractive to the operator from the point of view of marketing and finance. There are certainly many reasons. Not least is the comparative simplicity of frequency scheduling in WCDMA. In conditions of a shortage of frequency resources in code division systems, it is much easier to integrate additional BSs. Although the highly developed “intelligence” of networks with time division channels (TDMA) already makes it relatively easy to integrate GSM femtocells. It is possible that their mass production is also not far off. Femtocells WiMax and LTE are also considered as a promising direction of development.

The very principle of sequentially “focal” construction of a 3G network stimulates a potential consumer well. This is not shameful for the operator and critical for the consumer lack of coverage; 3G is a kind of bonus and a nice addition. If you want your 3G segment "here and now" - good luck, there is a solution. Moreover, the solution is affordable due to the mass production of these devices. For an operator, a femtocell is much more interesting than a traditional repeater, which can only expand the coverage area. And the femtocell, for all its meager “range”, solves a much more important task of increasing the network capacity. In a metropolis, this is important.

To a certain extent, a femtocell is a comprehensive solution to rid the operator of a "headache", because in many cases the user will also undertake the organization of the transport channel and the payment for its lease. And the device itself will either be bought at its own expense, or will receive it from the operator "as a gift" in exchange for a significant amount of generated paid traffic. A very correct business approach, you will agree. The mass introduction of femtocells creates additional technical difficulties for the operator, but the game is worth the candle.

. and underwater pebbles

The main problem, as one would expect, is in the numerous interconnections, permits and approvals that our controlling, guiding, managing and everything that is possible, governing bodies generate with constant success. Given that in the vast majority of cases, the 20 mW emitted by the antenna femtocells indoors do not pose a serious threat to national security and the integrity of the missile shield. WiFi routers radiate no less, but cell phones are lighter. yes, that's the politically correct word: "control".

Difficulties may arise with the rigid binding of a femtocell to a specific location, including for the purposes of guaranteed determination of the user's location. This is needed not only by law enforcement agencies, but also by the Ministry of Emergency Situations and other services. Accordingly, a femtocell should have a mechanism for automatically blocking it when it tries to move.

Possible noise, interference, etc. continue to be of concern. However, foreign operators actively introducing femtocells tend to consider their fears as greatly exaggerated. Rather, one can assume difficulties with the integration of thousands of additional base stations into the system.

The quality of the Internet channel is the most important aspect. The transmission of voice traffic must be provided in real time with a high priority, and, for example, an ADSL connection will not always be an adequate solution. In addition, few people are ready to allocate a separate communication channel for a femtocell, and the user is unlikely to, and should not, think about priorities.

Surely, the above is only a small part of the potential problems and issues that need to be addressed. But the very fact of the successful introduction of femtocells in many countries indicates that all the necessary bicycles have already been invented, and you can go.

Business case

MTS already has a pre-designed business model for using femtocells. While for valuable corporate users (as usual), but sooner or later they will get to mere mortals, life will force.

The solution has already received the sonorous name "My 3G network", quite aptly. MTS calculated that more than 35% of companies need to improve the quality of network coverage in accordance with the specifics of the office location. Personally, I would doubt such a percentage of those who are not completely satisfied with the quality of MTS communications, but they themselves, as they say, know better. Some key features of the new My 3G Network product:

  • There are three modes of operation: open (for all MTS subscribers), semi-open (with priority for employees) and closed (only for employees). Closed mode is supposed to be provided for an additional subscription fee, semi-open - for 30% of the subscription fee for a fully closed mode.
  • The possibility of organizing a zone of preferential tariffication of voice calls within the coverage area of ​​one or several femtocells is assumed. The issue price is a one-time fee, including for the organization of a preferential zone, equipment and / or its installation. The size of the discount/benefits, as well as other financial aspects, while Nice Looking Hand Bags still under development.
  • A preferential zone is also planned for consumed Internet traffic, which will allow using the femtocell as the main or backup channel for corporate network access.
  • For the time being, it is assumed that the organization of the data transmission channel from femtocells will be taken over by MTS, and in Russian conditions this looks like the right decision. Especially for a corporate user who will contact his operator in case of any failures.

In general, the case is interesting and promising. The value of such solutions is, first of all, in their comparative simplicity, versatility and "transparency" for the end user. There are many ready-made converged solutions based on WiFi and even Bluetooth, but all of them involve significant investments in the project and often severely limit the user's choice of phone. And with 3G handsets, everything is simple and predictable, the expected level of penetration of such terminals by the end of the year will be 60% (according to MTS).

Femtocells: buy yourself 3G?

"Femtocell" (Femtocell) is finally no longer just a technical term for you and me. Already this year, the technology of "local" increase in capacity and coverage of 3G should be widely adopted. Working and already branded femtocells were demonstrated at the Svyaz-Expocomm exhibition, it is up to our regulatory bodies, which should give the go-ahead for the operation of such equipment.

"Unknown little animal"

A femtocell is essentially a miniature base station designed for home or office use. Typical range is about 20 meters, i.e. two to three times less than a WiFi hotspot transmitter. It is enough for an office or a large apartment, and if necessary, several femtocells can be installed to cover a large area (industrial enterprise).

The dimensions of the femtocell are small. In terms of size, the device is comparable to a weekly average fatness. Or with a WiFi router, which comparison is closer to whom. The radical advantage of the solution is that the femtocell does not require special frequency planning and expensive research. The miniature "cell" is integrated into the network infrastructure almost automatically. In the home version of the device, the femtocell complies with plug-and-play standards and does not require any special skills and abilities from the user. It is enough to provide the cell with a reliable power supply and broadband Internet access. The declared minimum channel bandwidth is 1 Mbps, but for comfortable use of data transfer services, speeds of the order of 10 Mbps are required. The price of the device has not yet been announced, but, according to preliminary estimates, it should be quite affordable 200-300 dollars.

From the point of view of a consumer of communication services, a femtocell is a fully functional 3G base station that supports all the functionality of a third generation network. Including, of course, high-speed data transfer. The phone registers in the cell automatically, seamless handover is supported when moving into the coverage area of ​​the macro cell. Those. when leaving the premises, the current conversation should not be interrupted. True, only if the external macro cell supports 3G.

Additional Features

A femtocell is a fairly flexible tool that allows you to customize a 3G service to suit the needs of a particular user. Abroad, “home” solutions with strictly limited access are popular; specific telephone numbers are “flashed” into the femtocell, which are allowed to register in the coverage area of ​​\u200b\u200bthis “home” network and use its resources. First of all, this is due to the discount matrix and special tariffs, which the operator is usually ready to provide to the owner of such a base station. It is still difficult to say what it will look like in Russian conditions, but some models for potentially interested corporate users have already been worked out.

The capacity of a femtocell is not very large by today's standards. At the booth, specialists from the capital's MegaFon talked about about twenty channels, at the MTS booth they gave specific figures - 16 or 32 subscribers simultaneously talking. In addition to the strict prohibition of registration of “foreign” phones and, conversely, the complete openness of the femtocell for all handsets with SIM cards of this operator, a partial openness mode can be implemented with priority in serving “own” numbers registered in the femtocell.

A user who has fallen into the coverage area of ​​a femtocell is informed about this in one way or another. A popular solution abroad is an information inscription on the display. It is also possible to inform by SMS-messages. You can see an example of such information in the screenshot above - such SMS messages were sent by a femtocell operating at the MTS stand.

Benefits.

“Femtocells are walking around the planet. ". According to Berg Insight, only about 200,000 femtocells were installed in 2009, and in 2014 their number could increase to 12 million. It should be understood that a femtocell, as a rule, serves not two or five subscribers, therefore the number of real users is many times greater than the figures given.

Why all of a sudden such a surge of interest in femtocells in recent years? It would seem that the technology of “shifting” care of one's own telecom needs onto the user looks very attractive to the operator from the point of view of marketing and finances. There are certainly many reasons. Not least is the comparative simplicity of frequency scheduling in WCDMA. In conditions of a shortage of frequency resources in code division systems, it is much easier to integrate additional BSs. Although the highly developed “intelligence” of networks with time division channels (TDMA) already makes it relatively easy to integrate GSM femtocells. It is possible that their mass production is also not far off. Femtocells WiMax and LTE are also considered as a promising direction of development.

The very principle of sequentially “focal” construction of a 3G network stimulates a potential consumer well. This is not shameful for the operator and critical for the consumer lack of coverage; 3G is a kind of bonus and a nice addition. If you want your 3G segment "here and now" - good luck, there is a solution. Moreover, the solution is affordable due to the mass production of these devices. For an operator, a femtocell is much more interesting than a traditional repeater, which can only expand the coverage area. And the femtocell, for all its meager “range”, solves a much more important task of increasing the network capacity. In a metropolis, this is important.

To a certain extent, a femtocell is a comprehensive solution to rid the operator of a "headache", because in many cases the user will also undertake the organization of the transport channel and the payment for its lease. And the device itself will either be bought at its own expense, or will receive it from the operator "as a gift" in exchange for a significant amount of generated paid traffic. A very correct business approach, you will agree. The mass introduction of femtocells creates additional technical difficulties for the operator, but the game is worth the candle.

. and underwater pebbles

The main problem, as one would expect, is in the numerous interconnections, permits and approvals that our controlling, guiding, managing and everything that is possible, governing bodies generate with constant success. Given that in the vast majority of cases, the 20 mW emitted by the antenna femtocells indoors do not pose a serious threat to national security and the integrity of the missile shield. WiFi routers radiate no less, but cell phones are lighter. yes, that's the politically correct word: "control".

Difficulties may arise with the rigid binding of a femtocell to a specific location, including for the purposes of guaranteed determination of the user's location. This is needed not only by law enforcement agencies, but also by the Ministry of Emergency Situations and other services. Accordingly, the femtocell should have a mechanism for automatically blocking it when trying to move.

Possible noise, interference, etc. continue to be of concern. However, foreign operators actively introducing femtocells tend to consider their fears as greatly exaggerated. Rather, one can assume difficulties with the integration of thousands of additional base stations into the system.

The quality of the Internet channel is the most important aspect. The transmission of voice traffic must be provided in real time with a high priority, and, for example, an ADSL connection will not always be an adequate solution. In addition, few people are ready to allocate a separate communication channel for a femtocell, and the user is unlikely to, and should not, think about priorities.

Surely, the above is only a small part of the potential problems and issues that need to be addressed. But the very fact of the successful introduction of femtocells in many countries indicates that all the necessary bicycles have already been invented, and you can go.

Business case

MTS already has a pre-designed business model for using femtocells. While for valuable corporate users (as usual), but sooner or later they will get to mere mortals, life will force.

The solution has already received the sonorous name "My 3G network", quite aptly. MTS calculated that more than 35% of companies need to improve the quality of network coverage in accordance with the specifics of the office location. Personally, I would doubt such a percentage of those who are not completely satisfied with the quality of MTS communications, but they themselves, as they say, know better. Some key features of the new My 3G Network product:

  • There are three modes of operation: open (for all MTS subscribers), semi-open (with priority for employees) and closed (only for employees). Closed mode is supposed to be provided for an additional subscription fee, semi-open - for 30% of the subscription fee for a fully closed mode.
  • The possibility of organizing a zone of preferential tariffication of voice calls within the coverage area of ​​one or several femtocells is assumed. The issue price is a one-time fee, including for the organization of a preferential zone, equipment and / or its installation. The size of the discount/rebate, as well as other financial aspects, is still under development at Nice Looking Hand Bags.
  • A preferential zone is also planned for consumed Internet traffic, which will allow using the femtocell as the main or backup channel for corporate network access.
  • For the time being, it is assumed that the organization of the data transmission channel from femtocells will be taken over by MTS, and in Russian conditions this looks like the right decision. Especially for a corporate user who will contact his operator in case of any failures.
  • There are three modes of operation: open (for all MTS subscribers), semi-open (with priority for employees) and closed (only for employees). Closed mode is supposed to be provided for an additional subscription fee, semi-open - for 30% of the subscription fee for a fully closed mode.
  • The possibility of organizing a zone of preferential tariffication of voice calls within the coverage area of ​​one or several femtocells is assumed. The issue price is a one-time fee, including for the organization of a preferential zone, equipment and / or its installation. The amount of the discount/rebate, as well as other financial aspects, while Nice Looking Hand Bags still under development.
  • It is assumed that it is possible to organize a zone of preferential tariffication of voice calls within the coverage area of ​​one or several femtocells. The issue price is a one-time fee, including for the organization of a preferential zone, equipment and / or its installation. The amount of the discount/rebate, as well as other financial aspects, is yet to be Nice Looking Hand Bags Nice Looking Hand Bags still under development.
  • A preferential zone is also planned for consumed Internet traffic, which will allow using the femtocell as the main or backup channel for corporate network access.
  • For the time being, it is assumed that the organization of the data transmission channel from femtocells will be taken over by MTS, and in Russian conditions this looks like the right decision. Especially for a corporate user who will contact his operator in case of any failures.
  • In general, the case is interesting and promising. The value of such solutions is, first of all, in their comparative simplicity, versatility and "transparency" for the end user. There are many ready-made converged solutions based on WiFi and even Bluetooth, but all of them involve significant investments in the project and often severely limit the user's choice of phone. And with 3G handsets, everything is simple and predictable, the expected level of penetration of such terminals by the end of the year will be 60% (according to MTS).